Are you the wrong audience?

Trent over at The Simple Dollar has a question about whether those of us in the financial blogosphere are just preaching to the choir by reading each others blogs. In other words, the right people are not being targeted by what we have to say.

Well, I have to admit there is some validity in his argument, but there is still room for all of us finance bloggers to help each other out. Some focus on credit cards, some focus on banking, some focus on planning and motivation, all things that each of us can benefit from. To use myself as an example, I am aware of most of these things and the ‘correct way’ to go about them, but I don’t always know the details and by reading other blogs, I am learning quite a bit as I go.

So I think there is a lot to learn from each other and while it would be good to get some of those ‘outsiders’, all is not lost. Matt made a good comment about search engines. With us linking and commenting to each other and blogging about our topics, the more search engine traffic we will get and thus more potential visitors. Not to mention that since most of us monetize our sites, more visitors will help with that as well.

Another traffic source which Maria pointed out is forums. While I haven’t hit up any of the really big forums, I do regularly read Steve Pavlina’s forums and that has generated some traffic as well. I’ve mentioned before that Henry over at BinaryDollar is a regular contributor there as well.

As for site promotion, I too am not comfortable directly asking for links and such, but I do try to link to as many other people as I can when I find something of interest to me. I also tend to add people who have left comments on more than one occasion to my blogroll. I know comments are great for traffic as well as motivation for me to continue blogging, so it is my way of saying thanks. While I only have one subscriber (according to FeedBurner), maybe that will go up as I write more informative, savvy or otherwise interesting posts.

So, maybe we are preaching a little to the choir, but even the choir can learn new things and during all that singing, somebody just might hear and decide join in.

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